您现在的位置是:熱點 >>正文
【】
熱點298人已围观
简介Spotify is making moves to lure more gaming fans to its platform, with the announcement of a new ori ...
Spotify is making moves to lure more gaming fans to its platform, with the announcement of a new original podcast dedicated to dominant esports game League of Legends.
It's part of a partnership announced on Monday between the music streaming service and League of Legendsdeveloper Riot Games, which will run over the next few years and involve a special branded-up hub on Spotify that hosts gaming music playlists, live event audio, and podcast series.
Spotify and Riot are actually planning to launch multiple podcasts related to the enormously popular multiplayer online battle arena (MOBA) game, with the first a nine-part series of interviews and previous game highlights called Untold Stories: Top Moments from Worlds, leading up to the 2020 League of LegendsWorld Championship which kicks off Sept. 25.
It's not completely new ground for Spotify, as the official League of Legendssoundtrack clocks up over 4.8 million Spotify listeners per month. But it's now the exclusive audio streaming partner for LoL'sglobal events, which is extremely lucrative ground to nab extra ears — the 2019 World Championship saw 100 million viewers, including a peak of 44 million concurrent viewers. But it's not just about the games themselves; over the five weeks, fans consumed more than 1 billion hours of content.
It's also a smart move from the music streaming platform which has been going hard on its successful podcast strategy within the last year, championing original content and launching its own podcast charts. In 2019, Spotify partnered upwith the Obamas' production company — Michelle Obama's own podcast launched exclusively on the platform in July 2020 — and boughtleading podcast companies like Gimlet, Anchor, Parcast, and The Ringer. Now, Spotify says its podcast listeners have doubled since last year, and there are over 1 million podcasts on the platform. Even big media companies like BBC and NPR have joined the party.
Why not add millions of hardcore LoLfans to the pile while you're at it?
TopicsEsportsGamingLeague Of Legends
Tags:
转载:欢迎各位朋友分享到网络,但转载请说明文章出处“夫榮妻貴網”。http://new.maomao321.com/news/26e32399650.html
相关文章
Hillary Clinton and Donald Trump refused to shake hands in tonight's debate
熱點As the second presidential debate began, Hillary Clinton chose not shake hands with Donald Trump.。 I ...
【熱點】
阅读更多雙藍會本季第二場:曼城高位反複被抓 瓜帥輕敵了 ?
熱點雙藍會本季第二場:曼城高位反複被抓 瓜帥輕敵了?_比賽www.ty42.com 日期:2021-05-11 07:31:00| 評論(已有275657條評論) ...
【熱點】
阅读更多張恩華追悼會在大連舉行 眾名宿及球迷前來悼念(圖)
熱點張恩華追悼會在大連舉行 眾名宿及球迷前來悼念(圖)_中國www.ty42.com 日期:2021-05-10 11:01:00| 評論(已有275497條評論) ...
【熱點】
阅读更多