您现在的位置是:娛樂 >>正文
【】
娛樂2人已围观
简介Trump is gone from the White House, but his supporters are still feeling the hurt of his campaign's ...
Trump is gone from the White House, but his supporters are still feeling the hurt of his campaign's insidious fundraising tactics.
A new report from the New York Timesshows how the Trump campaign used default "opt in" checkboxes to eke as much money as possible out of unwitting donors. While the actual amount taken in by this tactic remains unknown, the campaign ended up refunding 10 percent of the $1.2 billion it raised leading up to and after the election. That's $120 million in refunded donations.
In small print, and dwarfed by surrounding, unrelated bold and all-caps text, the president's website defaulted to pre-checking boxes that turned one-time donations into monthly and even weekly ones as Election Day neared. Trump's anger at being out-raised by Democrats reportedly fueled the tactics.
In addition to recurring donations, a second pre-checked box doubled the contribution, or added a bonus $100 to the donation. The all-caps text dwarfing the disclosure of the second amount communicated messages like "CONGRATS!! You've been selected as our End-of-Quarter MVP!," opting donors in to "join the cash blitz now." One box that appeared in the spring before the election opted users into an additional donation in honor of Trump's birthday on June 14. Fundraisers referred to these second box events as "the money bomb."
Donors who spoke to the Timessaid they were unaware of the recurring donations they were making, and it resulted in drained and over-drafted bank accounts. In some cases, it pushed donors over the legal limit of $2,800 per individual, per election cycle. The Times described the refunded money as "an interest-free loan from unwitting supporters at the most important juncture of the 2020 race."
Tweet may have been deleted
A company called WinRed powered the online portal, while Jared Kushner oversaw its efforts on behalf of the Trump campaign. WinRed takes a 3.8 percent fee off of donations, plus 30 cents. Its policy is to keep the fees from refunded donations, which netted the company "roughly" $5 million from refunded contributions, according to the Times.
In the digital ecosystem, pre-checked opt-in boxes are seen as an insidious way for companies to get users to agree to terms and practices beneficial to companies that users might not agree to otherwise. For example, Facebook previously opted users into having their pictures scanned for facial recognition; it changed that policy in 2019 after it lost a court case about the practice. Prohibiting opt-in policies have become a focus for laws in Europe and California to help strengthen user privacy.
The Trump campaign and WinRed apparently stand against the defaulting-to-opt-in tide. The company ran campaigns with the same tactics for Republican incumbents David Perdue and Kelly Loeffler in Georgia's U.S. Senate run-off races. The Republican National Committee reportedly views the company as the vanguard of the party's fundraising technology.
One of the WinRed founders said in a 2017 article that “Asking for forgiveness is easier than permission.” That's a handy philosophy, especially when it makes you millions of dollars.
Related Video: How to recognize and avoid fake news
TopicsDonald TrumpPolitics
Tags:
转载:欢迎各位朋友分享到网络,但转载请说明文章出处“夫榮妻貴網”。http://new.maomao321.com/news/31f34399625.html
相关文章
U.S. Southwest faces 99% risk of 'megadroughts' due to climate change
娛樂The U.S. Southwest is almost guaranteed to suffer scorching, decades-long "megadroughts" if the worl ...
【娛樂】
阅读更多Sheriff gets profane over why it took so long to arrest Joe McKnight's alleged killer
娛樂Ronald Gasser, the man suspected of killing former NFL and college football star Joe McKnight, was a ...
【娛樂】
阅读更多Super famous cat tweets feline Christmas song and it's glorious
娛樂LONDON -- For those of you unfamiliar with Larry the Cat, first of all, shame on you. It is importan ...
【娛樂】
阅读更多
热门文章
- Walking Dead Season 7 premiere: Rick's alive, but will he lose a hand?
- Truth is, Trump hated 'Time' until it put him on the cover
- Amazon just teased the future of in
- Listen: Childish Gambino's funk odyssey 'Awaken, My Love' is here
- The Miami Dolphins wore all
- Truth is, Trump hated 'Time' until it put him on the cover
最新文章
Trump's possible 18
28 gift ideas for people who can’t believe how shitty 2016 was
Mariah Carey and Beyoncé's family photo is the stuff dreams are made of
The woman whose math sent John Glenn to orbit says goodbye to a 'good man'
Marriage equality haters made a 'data
The polar vortex is here, but it's competing with global warming