您现在的位置是:知識 >>正文
【】
知識13人已围观
简介Facebook's live streaming platform is proving to be a significant source of cash for some media comp ...
Facebook's live streaming platform is proving to be a significant source of cash for some media companies.
The social network is paying out more than $50 million to publishers and celebrities who produce content for Facebook Live, according to "a document" reviewed by the Wall Street Journal.
SEE ALSO:Facebook Live is the next big thing in media — after the last big thing (and the thing before that)Facebook has contracts with close to 140 publishers and celebrities, the report said. Facebook made deals with several media partners (including Mashable) following the launch of its live streaming platform last summer, but the value of these deals was previously unknown.
The terms of each "varies wildly," according to the Wall Street Journal, but BuzzFeed's deal is the most valuable at $3.05 million. In total, at least 17 are worth more than $1 million, including deals with the New York Timesand CNN.
Facebook is also paying a handful of celebrities to live stream, including Seattle Seahawks quarterback Russell Wilson, actor Kevin Hart and celebrity chef Gordon Ramsay, along with YouTube stars and institutions like the American Museum of Natural History in New York.
how much a publisher is paid for these broadcasts depends on how big their audience is and how many videos they agree to make
Under the contracts, publishers and celebs agree to produce a set number of broadcasts using Facebook Live. How much a publisher is paid for these broadcasts depends on how big their audience is and how many videos they agree to make, the report says.
Facebook has high hopes for the platform, which it opened up to all its users earlier this year. Eventually, the network plans to sell ads against its video streams and is using its current deals with publishers and other influential users to jumpstart engagement with the service.
The Wall Street Journalreports that the list of partners and contracts it reviewed didn't include all of the social network's live streaming deals, so Facebook is likely spending more than $50 million on these partnerships -- something that could make Twitter-owned Periscope take notice.
Have something to add to this story? Share it in the comments.
TopicsFacebookSocial Media
Tags:
转载:欢迎各位朋友分享到网络,但转载请说明文章出处“夫榮妻貴網”。http://new.maomao321.com/news/32c9899869.html
相关文章
This app is giving streaming TV news a second try
知識Watchup, the once-buzzy news video streaming service, is trying its hand again at the news game with ...
【知識】
阅读更多Olympic cheering blamed for active shooter chaos at JFK Airport
知識There was total chaos at New York's John F. Kennedy International Airport on Sunday night as reports ...
【知識】
阅读更多Michael Jordan sent boxes of gear to pickup player who wore full MJ uniform
知識Never let anyone tell you you're going too hard in a pickup basketball game; your efforts might land ...
【知識】
阅读更多
热门文章
- Slack goes down again, prompting anxiety everywhere
- Michael Phelps and Katie Ledecky restage their iconic #TBT photo
- Michael Jordan sent boxes of gear to pickup player who wore full MJ uniform
- Happy 10th Anniversary to 'Step Up,' you beautiful piece of trash
- One of the most controversial power struggles in media comes to a close
- Louisiana residents make best of 'historic' flood on social media
最新文章
Make money or go to Stanford? Katie Ledecky is left with an unfair choice.
Snapchat reportedly buys a mobile search app to make messaging even more personal
Niantic is cracking down on 'Pokémon Go' cheaters with permanent bans
Rihanna to receive 'Video Vanguard' award at VMAs
This German startup wants to be your bank (without being a bank)
No, Shaunae Miller didn't cheat by diving past Allyson Felix in Rio