您现在的位置是:時尚 >>正文
【】TopicsSnapchatSocial Media
時尚41人已围观
简介Snapchat is about to have a couple of really good years.。The company will see huge gains in the numb ...
Snapchat is about to have a couple of really good years. 。
The company will see huge gains in the numbers of its U.S. users, according to a new report from market research firm eMarketer.。
SEE ALSO:Why Snapchat and smartphone beauty filters need a culturally inclusive update 。Snapchat reports that right now it has about 150 million daily active users worldwide. The company doesn't break out how many of those users are in the United States, but eMarketer estimates that the app will have about 58.6 million monthly users in the U.S. in 2016. 。
But those numbers are set to change dramatically, according to the company's research. The firm predicts that the company will see a 27.2 percent increase in user growth in 2016 and another 13.6 percent increase in 2017. 。

Thanks for signing up! 。
The report notes that growth will likely stabilize by 2018 with only "single-digit" increases as "the Snapchat audience is expected to be substantially larger than it is today." Still, that's a huge amount of growth for a company that is already outpacing Twitter and many other rivals.。Credit: eMarketer 。
The report also predicts that Snapchat, once known for its predominantly teenage user base, will continue to grow in popularity among older users. The app's U.S. user base is roughly 70 percent millennials right now, according to eMarketer, but their share is set to go down to just 56 percent by the end of 2020.。
That's good news for Snapchat, which is widely believed to be eyeing an IPO for sometime in the not-so-distant future. But before that happens, the company still needs to prove it can reliably make money -- and a lot of it. And, as we've noted previously, if Snapchat hopes to realize those goals, it will need to both grow and diversify its user base. 。
Right now, the company makes the bulk of its revenue from advertising -- think sponsored lenses, geofilters and the adds you see in Discover -- and a bigger, more diverse set of users will certainly be a boon for both advertisers and Snapchat's bottom line.。
Correction: An earlier version misstated Snapchat's current user base. The app has 150 million daily active users.。
Tags:
转载:欢迎各位朋友分享到网络,但转载请说明文章出处“夫榮妻貴網”。http://new.maomao321.com/news/45d0599949.html
相关文章
Visualizing July's astounding global temperature records
時尚July set a rare temperature record during a year that is featuring off the charts warmth. The month ...
【時尚】
阅读更多曼奇尼:結果很荒謬且殘酷 2點球哪怕進1個都晉級
時尚曼奇尼:結果很荒謬且殘酷 2點球哪怕進1個都晉級_比賽_意大利_世界杯www.ty42.com 日期:2022-03-25 08:31:00| 評論(已有337511條評論) ...
【時尚】
阅读更多哀悼!國足隊員進球後相擁 集體指天悼念空難遇難同胞
時尚哀悼!國足隊員進球後相擁 集體指天悼念空難遇難同胞_國足球員緬懷空難遇難者_中國隊_沙特阿拉伯隊www.ty42.com 日期:2022-03-25 08:01:00| 評論(已有337505條評論) ...
【時尚】
阅读更多
