您现在的位置是:百科 >>正文
【】
百科2482人已围观
简介It's now way easier to pay for a bucket of fried chicken in China.A KFC restaurant in Hangzhou, Chin ...
It's now way easier to pay for a bucket of fried chicken in China.
A KFC restaurant in Hangzhou, China is testing a new facial recognition payment system that lets you pay for your meal by simply smiling at a camera.
The new payment method called "Smile to Pay" was launched in partnership with Alipay, the popular mobile and online payment platform created by Chinese conglomerate Alibaba.
The company says the facial recognition technology only takes about two seconds to scan someone's face using a 3D camera and a “live-ness detection algorithm” to combat fraud.
Customers who decide to use the new facial payment method must also enter their phone number as a second form of authentication.
Even though it looks silly, this new form of payment is actually something Alibaba has been working on for many years. Company president Jack Ma demonstrated some of the underlying technology two years ago at IFA in Germany. The company that built the underlying technology, Megvii, raised $100 million from investors in December.
This isn't the first time KFC has shown interest in facial-recognition technology, either. Last year, KFC's Chinese division partnered with Baidu to create new tech-infused "smart restaurants" that used similar technology to scan a customer's face and make food order suggestions based on their mood, age, and gender.
It's worth noting that KFC has never been a brand to shy away from an expensive marketing stunt. In the past, the company has launched weird campaigns like a a meal box that charged your phone while you were eating and Bluetooth keyboard trays. It remains to be seen whether facial-recognition payments are something customers actually consider to be useful — but with rumors that the next iPhone will have similar technology, it's easy to imagine a world where everyone is paying for things using their faces, rather than swiping their credit cards.
Featured Video For You
KFC's creepy VR training game is a terrifying way to welcome new employees
TopicsFacial Recognition
Tags:
转载:欢迎各位朋友分享到网络,但转载请说明文章出处“夫榮妻貴網”。http://new.maomao321.com/news/49a39299558.html
相关文章
NPR tweeted the Declaration of Independence; Trump supporters got mad
百科We hold these truths to be self evident: don't mess with NPR.。 It's not like the company is above cr ...
【百科】
阅读更多泰山隊主帥:即便很難取得勝利 也要展示出年輕人的鬥誌
百科泰山隊主帥 :即便很難取得勝利 也要展示出年輕人的鬥誌_山東泰山_比賽_1www.ty42.com 日期:2022-04-21 12:01:00| 評論(已有341830條評論) ...
【百科】
阅读更多C羅遭遇喪子之痛後首次回歸曼聯訓練 神情透露憔悴
百科C羅遭遇喪子之痛後首次回歸曼聯訓練 神情透露憔悴_利物浦_方式_姐姐www.ty42.com 日期:2022-04-21 09:31:00| 評論(已有341802條評論) ...
【百科】
阅读更多