您现在的位置是:知識 >>正文
【】
知識812人已围观
简介Grindr, the gay hookup app, is officially coming to a T-shirt near you. The brand, the most popular ...
Grindr, the gay hookup app, is officially coming to a T-shirt near you. The brand, the most popular app for gay men for a few years now, is now venturing into a fashion brand.

Starting now, the app, in collaboration with Print All Over Me, will offer 30 items including sweatshirts, bandanas, track pants and jockstraps. Called The Varsity Collection, all proceeds from the brand (ranging from $25-$130) will support Athlete Ally's Principle 6 campaign. The campaign started in 2014 to fight anti-gay laws prior to Sochi's winter Olympics.
SEE ALSO:The Rio Olympics are the queerest yet, but coverage still has so far to go
"As we keep evolving, we are looking for ways to combine things people enjoy with ways to help the community globally," Grindr's creative director, Landis Smithers said in a statement. "The collection feels sexy, cheeky, fun, but in the end, all profits are going to an amazing group that helps athletes with the issues the gay community faces all around the world. It felt like a different way to approach sports, and every partner in the mix has been amazing."

It's no stretch for the app, one that pushed toward fashion in a big way earlier this year.
In January, it was reported that the app was linking forces with fashion PR powerhouse, PR Consulting. A month later, the brand launched a live viewing of J.W. Anderson's fall fashion show.
No surprise, as the app's founder and CEO, Joel Simkhai's own brother is Jonathan, a CFDA/Vogue fashion fund winner.

All clothing can now be purchased at Grindrstore.com.
TopicsApps & SoftwareLGBTQ
Tags:
转载:欢迎各位朋友分享到网络,但转载请说明文章出处“夫榮妻貴網”。http://new.maomao321.com/news/49e8399867.html
相关文章
Fiji wins first
知識Fiji's men's rugby sevens team has made history by defeating Great Britain and claiming the country' ...
【知識】
阅读更多中超最早或5月底開賽 申花可能與海港廣州同組
知識中超最早或5月底開賽 申花可能與海港廣州同組_上海_消息_疫情www.ty42.com 日期:2022-05-01 10:01:00| 評論(已有343030條評論) ...
【知識】
阅读更多高準翼告別廣州隊:感謝球迷不離不棄 回憶滿滿永遠珍藏
知識高準翼告別廣州隊 :感謝球迷不離不棄 回憶滿滿永遠珍藏_隊友_未來_日子www.ty42.com 日期:2022-04-30 09:31:00| 評論(已有342914條評論) ...
【知識】
阅读更多