您现在的位置是:綜合 >>正文
【】Well, that didn't last long.
綜合44241人已围观
简介Well, that didn't last long.。Nearly half of the American brands that made a show of pulling their ad ...
Well, that didn't last long. 。
Nearly half of the American brands that made a show of pulling their ads from YouTube over placements on extremist videos in March have resumed advertising on the platform, according to tracking firm MediaRadar. 。
The firm says six of the thirteen of the major companies—General Motors, Johnson & Johnson, Nestle, AT&T, Verizon, and Walmart—ran YouTube ads at some point last month.。
SEE ALSO:It only took us five minutes to find a big brand advertising on a hate group's YouTube 。The analysis does note, however, that the latter three only appeared as part of joint ads with partners and may not have had full control over the spend. 。

MediaRadar also can't track ad placements across the pond in the UK, where the boycott originated and more than 200 brands participated. 。
The exodus began after the 。 The exodus began after the。Times of London 。
and other news outlets surfaced ads from major brands attached to videos posted by hate groups, including Nazi sympathizers and Islamic State terrorists.。
By signing up you agree to our Terms of Use and Privacy Policy.。
Thanks for signing up! 。However, some YouTube creators complained that the crackdown went too far, sweeping up legitimate videos in the process. 。
"。
We do not think this will impact YouTube," MediaRadar CEO Todd Krizelman said in an email. "YouTube acted responsibly and swiftly, taking down the offensive material. The team at YouTube operates at the highest level." 。
The statement echoes what some analysts said at the time—that while Google's rift with advertisers made for bad headlines, it ultimately wouldn't have much impact on the company's bottom line. While Google makes the majority of its money from advertising, the bulk of it comes from the company's search ads. 。
The boycott also represented the latest instance of growing tensions between advertisers and the giant walled-garden platforms that dominate the web.。
Advertisers are generally wary of the duopoly powers Google and Facebook hold over the digital ad market. That fear has led to an increasing willingness among major brands to speak out together in favor of their collective interest, whether that be less ad fraud or more measurement transparency.。
The short-lived protest time of so many major brands may demonstrate the limits to that approach. Or marketers may simply be satisfied that YouTube has met their demands.。
None of the brands immediately responded to a request for comment.。
Tags:
转载:欢迎各位朋友分享到网络,但转载请说明文章出处“夫榮妻貴網”。http://new.maomao321.com/news/72b4699881.html
相关文章
This weird squid looks like it has googly eyes, guys
綜合Internet, meet your new spirit animal.。Scientists aboard the research vessel the E/V Nautilus, off t ...
【綜合】
阅读更多Two Chairs is a mental health startup banking on in
綜合It's a toss-up which is more nerve wracking: a first date or a first visit to a new therapist. Dates ...
【綜合】
阅读更多Monica Lewinsky to produce 'Impeachment: American Crime Story'
綜合American Crime Storyreturns in 2020 — with Monica Lewinsky as its producer.On Tuesday, FX Netw ...
【綜合】
阅读更多
热门文章
- 'The Flying Bum' aircraft crashes during second test flight
- California’s climate dystopia comes true with PG&E power blackouts
- Taylor Swift called out Trump for ignoring her Equality Act petition at the VMAs
- Late night hosts are hammering Trump's racism after his weekend of attacks
- The five guys who climbed Australia's highest mountain, in swimwear
- Why you should get a 4K streaming box even if you don't have a 4K TV
最新文章
This German startup wants to be your bank (without being a bank)
Heads up, Mac users: macOS Catalina is now available
Justin Trudeau apologizes for wearing brownface in old yearbook photo, calls it racist
A YouTuber and a U
Twitter grants everyone access to quality filter for tweet notifications
A new Stephen King movie based on a never